What Personally-Identifiable Information is Collected When you visit Mira Mesa Eyecare’s websites or interactive advertisements, we will not collect any personally-identifiable information about you (such as your name, address, telephone number, or e-mail address) unless you provide it to us voluntarily. In addition, our websites or interactive advertisements invite visitors to submit names, addresses, e-mail addresses, addresses of friends and a lifestyle survey in connection with receiving Mira Mesa Eyecare products or information or the sending of messages through some of our websites or interactive advertisements. We do not and will not collect any Personally-Identifiable Information on children; children in the United States are defined by the Children’s Online Privacy Protection Act (COPPA) as twelve (12) and under.
Use of Personally Identifiable Information
Mira Mesa Eyecare may store and process your personally identifiable information to better understand your needs and how we may improve our products and services, and we may use your personally identifiable information to contact you. We may also enhance or merge personally identifiable information with data obtained from third parties for the same purposes. Mira Mesa Eyecare will not give or sell your personally identifiable information to any outside organization for the organization’s own use without your consent. Your information may be shared with agents or contractors of Mira Mesa Eyecare in connection with services that these individuals or entities perform for Mira Mesa Eyecare.
Mira Mesa Eyecare is committed to keeping secure the data you provide us and will take reasonable precautions to protect your personally identifiable information from loss, misuse or alteration. Agents or contractors of Mira Mesa Eyecare who have access to your personally identifiable information in connection with providing services for Mira Mesa Eyecare are required to keep the information confidential and are not permitted to use this information for any other purpose than to carry out the services they are performing for Mira Mesa Eyecare.
Non-Personally Identifiable Information Collected Automatically
In some cases, we may collect information about you that is not personally identifiable. Examples of this type of information include the type of internet browser or computer operating system you are using and the domain name of the website from which you linked to our site or advertisement or appointment requests initiated from the Website. In addition, when you view one of our websites or advertisements, we may store some information on your computer. This information will be in the form of a “cookie” or similar file and will help us in many ways. For example, cookies allow us to tailor a website or advertisement to better match your interests and preferences. Most internet browsers enable you to erase cookies from your computer hard drive, block all cookies, or receive a warning before a cookie is stored. Please refer to your browser instructions or help screen to learn more about these functions. Mira Mesa Eyecare does not collect personally identifiable information automatically, but we may tie information collected automatically to your previously submitted personally identifiable information.